I. Project Background
II. Industry Benchmark Website Case Studies

1. International Best Practices

   • BakeryBits (https://www.bakerybits.co.uk/)
     Strengths: Clear product categorization, premium product photography, professional baking blog, subscription service model

   • King Arthur Baking (https://shop.kingarthurbaking.com/)
     Strengths: Compelling brand storytelling, extensive recipe resources, loyalty points system, community engagement features

   • BakeryandSnacks (https://www.bakeryandsnacks.com/)
     Strengths: Integration of industry news with e-commerce, hybrid B2B/B2C model, multilingual support

2. Domestic Best Practices

   • Dali Foods Group (http://www.dali-group.com/)
     Strengths: Brand portfolio presentation, well-structured product series, multilingual switching

   • Panpan Foods (https://www.panpanfood.com/)
     Strengths: Excellent responsive design, prominent promotional campaigns, social media integration

III. Website Development Plan

1. Website Architecture

   • Homepage: Brand showcase, bestselling product carousel, promotional zone, new arrivals

   • Product Center: Categories (pastries/bread/cookies/instant noodles), multi-filter support

   • Brand Story: Company history, production process, quality certifications

   • Baking Academy: Recipe sharing, video tutorials, user-generated content

   • Global Shipping: Multilingual/multi-currency support, logistics tracking

   • Customer Service: Live chat, FAQ, return policy

2. Core Features

   • Multilingual/Multi-currency: Supports EN/CN/ES/FR with auto exchange rates

   • Smart Recommendation: Cross-selling/upselling based on user behavior

   • Subscription Service: Replenishment program to enhance retention

   • Membership: Points, tiers, exclusive offers

   • AR Product Display: Augmented Reality visualization

   • Shelf-life Reminder: Specialty feature for baked goods

3. Technical Implementation

   • CMS: WordPress + WooCommerce

   • Theme: Custom development based on Astra/GeneratePress

   • Payment Gateways: Stripe, PayPal, Alipay Global

   • Logistics: API integration with major cross-border carriers

   • SEO: Full-site optimization with Schema markup

   • Security: SSL, firewall, regular backups

IV. Design Style & UX

• Visual Design: Warm palette (bread yellow/coffee brown), high-end product photography, bakery-themed icons

• Mobile-first: Fully responsive, streamlined mobile checkout, PWA support

• Conversion Optimization: One-click add-to-cart, cart abandonment recovery, smart promo pop-ups

V. Implementation Timeline

• Requirements Analysis (1 week)

• Design Phase (2 weeks): UI/UX prototyping

• Development (6-8 weeks): Frontend/backend build

• Testing (2 weeks): Functional/performance/security tests

• Launch Prep (1 week): Content population, training

• Ongoing Support: 1-year free maintenance

VI. Budget Estimate

Note: Adjustable based on specific requirements

VII. Expected Benefits

1. Direct Economic Impact

   • Sales growth: 15-25% online sales contribution within 6-12 months

   • Market expansion: Access hard-to-reach global markets

   • CLV increase: 30%+ customer lifetime value via membership

2. Brand Value

   • Global branding: Professional international image

   • Data assets: Owned customer database, reduced platform dependency

   • Marketing hub: Centralized platform for social campaigns

3. Operational Efficiency

   • Automated order processing reduces labor costs

   • ERP-integrated inventory optimization

   • Data-driven product development insights

VIII. Post-launch Support

• Free first-year maintenance

• Monthly security updates/backups

• Quarterly analytics reports

• Operator training

• Upgrade discounts

IX. Conclusion
This proposal will empower your bakery business with a globally competitive e-commerce platform, breaking geographical barriers to connect directly with worldwide consumers. Through professional design, robust technology, and continuous optimization, we believe this independent site will become your new growth engine.

We welcome further discussions to tailor the solution to your specific needs.