Project Background & Objectives

To build a professional cross-border e-commerce independent website for edible oil enterprises (e.g., Wilmar’s “Jinlongyu” brand), targeting global baking industry clients. The platform will showcase products, expand overseas markets, enable online transactions, and enhance international brand influence.

Reference Industry Benchmark Websites & Analysis

Benchmark Cases:

1. Bakels Group (https://www.bakels.com)
   Strengths: Clear product categorization, professional application-focused displays, multilingual support, technical documentation downloads.

2. Puratos (https://www.puratos.com)
   Strengths: Premium visual design, industry solution showcases, customer case studies, global network display.

3. Corbion (https://www.corbion.com)
   Strengths: Scientifically rigorous content presentation, sustainability commitment, dedicated technical support section.

4. AAK (https://www.aak.com)
   Strengths: Industry application scenarios, visual product advantage highlights, professional resource center.

Summarized Best Practices:

• Professional product categorization & display

• Industry-specific solutions

• Multilingual/multi-currency support

• Technical documentation & resource hub

• Responsive design & optimized UX

• Brand storytelling & corporate capabilities showcase

Website Development Plan

1. Technical Architecture

• Core Platform: WordPress + WooCommerce

• Hosting: AWS/AliCloud International (region-specific)

• CDN: Cloudflare

• Security: SSL certificates, firewall, regular scans

2. Functional Modules

1. Homepage

   • Branding showcase

   • Core product highlights

   • Industry solution portals

   • News/announcements

2. Product Center

   • Categorized display (by oil type, application, etc.)

   • Detailed product pages (specs, usage guidance, downloads)

   • Product comparison tool

3. Industry Solutions

   • Baking sector sub-solutions

   • Case studies

4. Technical Support

   • Documentation downloads

   • FAQs

   • Live chat

5. About Us

   • Company profile

   • Production facilities

   • Quality certifications

   • Sustainability

6. Newsroom

   • Industry trends

   • Company updates

7. Cross-border E-commerce Features

   • Multilingual (EN/CN + target markets)

   • Multi-currency payments

   • International logistics integration

   • Duty calculator

8. Member Portal

   • Tiered B2B accounts

   • Bulk inquiry function

   • Order tracking

3. Design Style

• Professional, minimalist, international

• Emphasizes product quality & expertise

• Baking industry-aligned aesthetics

• Fully responsive (PC/tablet/mobile)

4. Custom Theme Development

• WooCommerce theme tailored for industry

• Optimized product templates

• Technical parameter modules

• Dedicated solution templates

Implementation Timeline

Budget Estimate

Note: Final costs may vary based on requirements.

Expected Outcomes

Brand Value

• Establish professional global image

• Boost industry authority

• Showcase technical expertise

Market Expansion

• Penetrate global baking markets

• Generate overseas leads

• Build stable sales channels

ROI

• Reduce traditional export costs

• Increase conversion rates

• Break-even in 6–12 months

Operational Efficiency

• Centralized client management

• 24/7 online services

• Data-driven marketing

Post-launch Support

• 1-year free maintenance

• Security updates & backups

• Quarterly analytics reports

• SEO optimization guidance

• Content update support

This proposal is customizable based on your needs. We look forward to collaborating to build a world-class cross-border platform for baking industry oils.

This translation maintains all technical and marketing nuances while ensuring clarity for international stakeholders. Let me know if you’d like any refinements!