(Custom Development with WordPress + WooCommerce)

I. Project Positioning

Create a vertical e-commerce platform that showcases traditional brewing techniques while enabling global sales, highlighting three core selling points: “Healthy Fermentation,” “Intangible Cultural Heritage Craftsmanship,” and “Commercial Use for Restaurants.” Supports both B2C and B2B operations.

II. Industry Benchmark Website References & Optimization Integration

Key Differentiators:
✅ Cultural Empowerment: Embed micro-documentaries on intangible cultural heritage techniques in product pages.
✅ Professional Scenarios: Dedicated pages for customized restaurant solutions.
✅ Trust System: SGS inspection report pop-ups + customs registration number display.

III. Core Functional Architecture

1. Customized Product System

   • Dedicated attribute fields (fermentation duration/spice level/cuisine compatibility)

   • Smart bulk packaging conversion (e.g., 1 case = 24 bottles × 200ml)

   • OEM private-label request form

2. Multi-Dimensional Navigation System

   • Filter by cuisine (Sichuan/Hunan, Japanese, Southeast Asian)

   • Chef-recommended bundles (e.g., hot pot base + dipping sauce set)

   • Sample trial request feature

3. Global Adaptability

   • Religious compliance labels (Halal certification display)

   • Logistics ETA map (customs clearance time prediction by country)

   • Cross-border payments (PayPal + localized options like Klarna)

IV. Keyword Strategy

1. Core Keyword Matrix

2. Content Optimization Strategy

   • Launch “Global Kitchen Guide” section (English/Spanish)

   • Add multilingual CC subtitles to product videos (embedded from YouTube)

   • Build an ingredient traceability microsite (e.g., /ingredient/pixian-douban/)

V. Visual & Interactive Design

Theme Features:

• Color Scheme:

  • Primary: Terracotta red (fermentation vat motif) + Glazed green (natural ingredients)

  • Secondary: Rice white + Sauce black

Layout Design:

• Horizontally scrolling “Millennium Brewing History” timeline

• Dynamic nutritional parameter comparison table on product pages

Interactive Elements:

• Click-to-view microbial animation (soy sauce/vinegar fermentation process)

• Cuisine compatibility progress bar (recommends condiments based on user selections)

VI. Technical Implementation Phases

VII. Deliverables

• FDA-compliant e-commerce site (fully responsive)

• Multilingual CMS (supports Chinese/English/Arabic)

• SEO optimization package (includes Google My Business sync setup)

• “Condiment Export Compliance Whitepaper” (23-country regulatory summary)

Project Cost: ¥68,000–¥98,000 (varies based on B2B feature complexity)
Timeline: 50 working days

This proposal emphasizes restaurant channel development. Recommended for multi-platform synergy with Amazon Seller Central. Supplementary competitive analysis reports (e.g., Kikkoman, Lee Kum Kee) available upon request.