I. Case Analysis of Industry-Leading Websites

Benchmark Cases (Replace with actual competitor URLs):

1. Instron.com

   • Strengths: Clear product categorization, 3D model displays, technical documentation download center, multilingual support.

2. MTS.com

   • Strengths: Industry solution-oriented, case study section, engineer live chat feature.

3. Shimadzu.com

   • Strengths: Excellent responsive design, product comparison tool, API data integration demo.

Core Competitive Advantages Summarized:

• Technical Expertise: Detailed PDF spec sheets/white papers for download.

• Customer Trust Building: Application case studies + visualized test data.

• Procurement Convenience: B2B tiered pricing system (wholesale prices visible after login).

II. Website Architecture Design

1. Core Pages

• Product Hub (Categorized by test type: tensile/compression/friction/fatigue, etc.)

• Industry Solutions (Vertical sectors: automotive/aerospace/materials science, etc.)

• Technical Support Center (Video tutorials/FAQ/API documentation)

• B2B Account Tier System (Wholesale pricing visible after enterprise verification).

2. Special Feature Modules

III. Technical Implementation Plan

1. Theme Development

• Base Theme: Astra Pro (lightweight & customizable).

• Customizations:

  • Industrial blue + tech gray color scheme.

  • “Technical Parameter Comparison Table” block on product pages.

  • Dynamic “Real-Time Delivery Data” on homepage (requires API integration with production systems).

2. Key Plugins

• B2B Features: WooCommerce Wholesale Suite.

• Multilingual: WPML (supports EN/CN/DE/JP).

• Performance Optimization: WP Rocket + Cloudflare CDN.

3. System Integrations

• ERP: Presto API for inventory sync.

• Payment Gateways: Stripe (credit cards) + bank transfer (large transactions).

IV. Budget Estimate

V. Expected Outcomes

Short-Term (Within 6 Months):

• Reduce reliance on Alibaba International (saving 15-20% transaction fees).

• Acquire targeted traffic via SEO (target keywords: e.g., “tensile testing machine supplier”).

Long-Term:

• Build digital brand equity (domain authority accumulation).

• Enhance trust among major clients (through case studies & technical content).

• Data autonomy (customer behavior analysis for product optimization).

VI. Project Timeline

• Requirement Confirmation: 1 week.

• UI Design: 2 weeks (3 homepage mockups provided).

• Development & Testing: 4 weeks.

• Launch & Optimization: 2 weeks (Google Analytics event tracking setup).

Note: Actual costs may vary based on specific requirements. An MVP version is recommended for rapid market validation.

This translation maintains technical accuracy while adapting to industry-standard terminology and natural English flow. Let me know if you’d like any refinements!